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Wednesday, April 5 • 4:50pm - 5:40pm
Unconventional Story Telling: The New Normal

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 There are so many outlets competing for the hearts, minds and attention of news consumers, how do you make your product stand out? This panel will explore howunconventional story telling can make your work memorable and important to your core consumers. 

Moderators
JS

José Suarez

President, GM TLMD, San Antonio

Speakers
avatar for Mariana Atencio

Mariana Atencio

Correspondent, MSNBC
Mariana Atencio is a MSNBC Correspondent based in Miami. Previously, Atencio served as an anchor and correspondent at Univision and Fusion Networks. She co-anchored Univision's 2016 Democratic debate, as well as Al Punto, Florida, the Sunday public affairs show. She has also covered a diverse range of national and international stories such as Latino voters in the 2016 election, the shooting of Michael Brown in Ferguson, protests in Hong Kong... Read More →
LA

Leonor Ayala

Director News Partnerships, NBC News
avatar for Sandra Lilley

Sandra Lilley

Managing Editor, NBC Latino
Sandra Lilley is the Managing Editor of NBC Latino, a vertical of NBCNews.com. She previously served as political writer for the site. She started her career as a general assignment reporter for Telemundo NY (WNJU-TV), eventually becoming news director of the station. She also produced and reported pieces for the public affairs show “Caucus: New Jersey” on NJ-NY PBS. Sandra was a dayside managing editor for MSNBC and a... Read More →
DM

Daniel Medina

Associate Digital Producer, Nightly News
avatar for Gadi Schwartz

Gadi Schwartz

National Correspondent, NBC News
Gadi Schwartz is a national correspondent for NBC News based in the Los Angeles bureau. He comes from KNBC, the Network’s owned television station in Los Angeles, where he has worked as a general assignment reporter since 2013. Gadi’s coverage includes the devastating California wildfires and the San Bernardino terror attacks. The award winning correspondent debuted as a reporter for NBC’s coverage of the Olympic games in... Read More →


Wednesday April 5, 2017 4:50pm - 5:40pm
JW Marriott Marquis, 5th Floor, (PLAZA 2)

Attendees (33)