Hispanicize 2017 has ended

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Hispanicize 2017

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7:30am EDT

CMO Summit Breakfast Networker/Registration Epic Hotel

8:45am EDT

Welcome Remarks: Claudia Gonzalez Romo, MC Epic Hotel

8:50am EDT

Opening Remarks By Manny Ruiz Epic Hotel

9:00am EDT

Keynote address: Richard Edelman, President/CEO, Edelman Epic Hotel

9:40am EDT

Sigue Haciéndola! A look inside DishLATINO’s new campaign celebrating Hispanic pride and optimism Epic Hotel

10:20am EDT

Coffee Break Epic Hotel

10:35am EDT

Wells Fargo – It’s not Total Market, it’s just marketing Epic Hotel

11:05am EDT

Multicultural Marketing Fireside Chat with Bacardi Epic Hotel

11:35am EDT

State of Multicultural Marketing Brands Town Hall Panel featuring Toyota, United Airlines, AARP, General Motors and the Atlanta Hawks Epic Hotel

12:30pm EDT

LUNCH NETWORKER Epic Hotel

1:30pm EDT

Keynote address: Evelyn Miralles, Principal Engineer and lead VR innovator for NASA’s Virtual Reality Laboratory Epic Hotel

2:15pm EDT

Prudential Case Study - Brands as Publishers: The role of content in building brand momentum Epic Hotel

2:45pm EDT

Multicultural Fireside Chat with Church's Chicken Epic Hotel

3:20pm EDT

Western Union’s Winning Social + Latino Strategy Epic Hotel

3:50pm EDT

Coffee Break Epic Hotel

4:05pm EDT

Multicultural Marketing Fireside Chat with Pepsico Epic Hotel

4:40pm EDT

The future is now: Cross-cultural Gen Z and How They Are Changing Multicultural Marketing Epic Hotel

5:20pm EDT

Meet the Amazing GenZ Live Focus Group Epic Hotel